We dream-









He worked alone many years to make it reality.


Unexpected help arrived...


It's good against evil, the battle for the mind and for the soul...


Why are the forces of evil so intent on stopping our man gain his freedom?


 What are they afraid of?



The fuel...

I was fifth in the world at ice dancing. I failed.

I grew up performing in and I have produced in arenas - I love them (and ice rinks) as acoustic venues. It's the reverb and effects the ice surface creates... Natural granulators.

I have a dream I'd like to fulfil, before I die.


And I have written and spoken what follows  - one way or another - a thousand times. Because I talk it - but don't deliver. I've been the coward, the wimp hiding out. I've been developing and growing.... And growing older!



All I create, and much of our WHY, is part of the processing to achieve my dream goal. It is also enabling me to hide out and avoid it! 


It is the learning of life.  It is my constant pursuit of freedom. Now, as dots are joined, it is a potential enabler of that 'scary' dream coming to reality. I will have to deliver! 


I seek to break free of 'selfish' whilst knowing that I am fully responsible for me. As someone who aimed to be World number 1 in my sport/art of ice dancing and competed in two Olympics. (traumatic times). I have some insight on focus. Now I'm learning how, by playing full out and competing to be the best I can be - I can perhaps inspire others. At a life cycle stage where: (1) all my contempories are happily retiring and (2) I want to be around for my wife and son - not on the road a lost father. It's nuts what I envisage, and a fabulous challenge. 


And I'm trying to reach the place where with adulation or naysayer I remain the same as I am learning new identities of: husband, daddy, dog owner, friend, leader, son. And storywriter, songwriter, singer, actor, musician, added to brand designer, showman and dancer. Too much? Yes, I pray for a Project Manager, a team and for me to focus on less and get betterat that! Christiane has me as Creator. I have her as Detailer.

And I battle 'Scaredy Cat' on my shoulder who reminds me I am too old, alone in this and have no chance. Lies. And I battle never having a model of 'real life' in my upbringing.

So I am constantly learning 'normal life' as new. It is a beautiful thing as I stumble and gain insight.

All this is my path. And I am honoured to have you here reading, alongside me.

I want the truth out. I hate surprises. I would rather you walked away than - later on - had a revelation that had you think. "Oh it wasn't what I thought it was."

For the record. I hope you stay. I am becoming convinced we can have an amazing time here. 


So below, is FULL DISCLOSURE. It's the letter I've written and re-writtten 1,000 times.

Enough now - onwards...


N - May 2020




Co-Founder - Nicholas (Nicky) Slater


As I have shared over the years what I was developing, and what you start to see here, I learnt to stay quiet. "I'm building a media company.' My short form response.

This is partly because everybody knows that what I aim to do won't work. How do they know? Although lately, some business friends went... 'and then you can do this.' Light bulbs going on.


But it's mostly at dinner, later on when wine has flowed, when I dare open up. I let the vision have air.


Most often next day, I reflect on that... and wish I hadn't. 


I seem to overwhelm people with my grandiose schemes with their myriad possibilities. I have always had grandiose ideas - never been able to just do one thing at a time. I know it's a failing, but it is a part of my make up. I've also not had the courage to really see things through. I have on occassions but lots of times I hide out. You see, I wasn't good enough.


When I spoke at dinner it was based from a 'haven't launched yet' point. So... Are they jealous? Are they thinking I'm a madman? Are they trying to protect me? Are they scared of me? Are they sad for me? Why should I care? But I do...

Particularly as I reach the essence of the dream and they say...



I have often reached this reaction from my audience, after leading them on tales of good against evil to finally be vulnerable and share my dream.

"So it's all about you then?"


This felt like I was conning them up to that point. That was not my intention. But perhaps I am naturally protecting that ridiculous dream that scares me when I face it head on. 

So I came up with the idea of giving you a Full Disclosure Statement here. No surprises.


The reaction I often received, and my internal dialogue, has held me in my 'I Survive Alone' bubble.


I have been PRODUCER ME trying to enable tentative ARTIST ME, to grow. It's cost a fortune in time and money. Hindsight - don't buy kit - go to school! But then, the school might not have accepted me. Too old, not good enough, etc., etc... Hoops administrators and gatekeeper create don't suit rebels, mavericks and dreamers.

In Canada, BC they give money to promote the arts. But only if you fit into the existing stereotypical structure. I work differently. Do it all. I don't qualify. We are outside the norm.



I have been self centred - protecting the embryonic dream - making positive steps some days, over many years.

In some ways this has been good - although the time it's taken and the cost have been chronically ineffective. It's a part of the story and I wrote the lyric "I'm the Hero of the lost song," yesterday. So the journey fuels the writing.

So to be clear on my drivers...



To re-invent myself to perform my music for you - as my alter ego of NICKSTIR & Co with a great band and dancers on a sold out arena stage, as we have a fabulous party together.

I grew up on arena stages. I have come to realise I am a Showman. I love Show Business - every part of it. I love Show Folk. And - I am a front man, a performer.

I've been a dance man - on arena ice - but not a Song and Danceman. And I'd not written, arranged, performed and sung those songs before - on that arena stage.


Now - it's not me - Nicholas Slater or Nicky Slater doing this - it's my NICKSTIR character I am coming to know. NICKSTIR is my STING, my confident persona. Leader me. My persona I had on the ice in the top five of the world. The persona I gain as I step onto the stage. Which is home to me.

Yet it is a part of me. Comedic Nicky Slater belittles and makes jokes to cover the dream. He is a Ricky Gervais self deprecating Dudley Moore persona. that's how he survives and gets laughs. I have renamed him Nicky Slater Presents. Subtle but makes a difference.



I am developing what I have coined Personal Brand Psychology. It is the development of self awareness and freedom through a brand. It's not new. Your Family Crest, your Coat of Arms, your Who Dares Wins. 

For me though it is proving powerful at this time. I wanted to run away from pursuing the big show yesterday. I had meltdown, shouted too loudly at my son and was contemplating giving up the dream... Because 'I wrote as Nicky Slater.' The dream is not for Nicky Slater - I can't see him being on that stage as a music performer - I am seeing Nicky Slater Presents as a comedian more and more but not the powerful music performer.


Now I know I should just focus on 'The Big Show'... So what you see here has taken many years and gives me a hide out from that dream excuse. A dream never shared, never dies.

Or maybe, just maybe, it can enable it? Perhaps we can change the game? Create a DREAMTRYB of ten thousand members and each buy a ticket and there's the show! Anything's possible.

Still a stretch, a mountain to climb but... possible.


I have been known as NICKY SLATER in England and in my former skating life. I've never been completely comfortable with the name. Although sometimes it works. So I seek freedom in my identity.

On this site you will see my Multiple Personalities Re-Ordered (MPR). You will see us play with TLA's - three letter acronyms too. It's great fun.




I had a serendipitous encounter with a coach on a self development course I was doing in London. The late, great Colin Vearncombe of the band Black was my coach! Funny how things work. He nicknamed me NICKSTIR.


I prayed in church Lord what's my name? I seek my identity. A still small voice. It's NICKSTIR...


When I stand in 'NICKSTIR me,' I am confident, top five of the world competitor, again owning the stage. Wow...


Daily I seek and work for breakthroughs. A massive breakthrough is to no longer be alone in this. I have my wife alongside me. It has taken me years to become humble enough, and wise enough to have her as co-founder.


And the scope of work now requires resource to grow. We cannot do this alone and complete part of it before I am 120 years old!


How about a tribe that supports the development of all you see here and NICKSTIR's vision to deliver THE BIG SHOW? 

How about weaving FREE NICKSTIR into the story? Well that's what's happened.


I now see what I have created over all these years as having the potential to be MARVEL with MUSIC. I see that when I stand as NICKSTIR I'm as confident as a Gordon Sumner (STING!) Just need a bit more competence!

And I know I need to work, practise, build the team, build the audience. It's a huge job. And I am scared of building an ongoingly successful business, because I have never done it. I am learning to embrace the challenge and I love to serve and to create great products that have uniqueness and stand out quality. A part of what's needed for a successfull business.


Nicky Slater me has always self-sabotaged. Now is the time to gain freedom in that area. 


I know it's starting to be weird as I speak in different personas. White coats may turn up soon! But I'm learning about the Actor, the ACT - from my wife who trained dancers in taking different personas...


I did 'Act' to a degree in my former life and I've acted charcters on stage. But often, for me, not having had the formal trainng and the passing our certificate somehow gives those demons of doubt a chance to remind me 'I'm not qualified.'


I'm embracing NICKSTIR as my songwriting persona. He has written the songs for three 'BIG SHOWS' They are a terrific mix of rock n roll, dance tunes, ballads. And he's close to discovering his EPIC NICKSTIR voice... He's a pop Tenor. 


And here is another transition. When I speak of NICKSTIR from a third person perspective I can explain what's going on in a different way. It's a great place to write from. 


Enter Frank Speaker, DREAMTRYB Super Agent. Suddenly the story unfolds as good against evil. Because that is exactly what I face. It is the battle for the mind (my mind). It is a battle for freedom and for identity, for purpose and for courage.




And - to get to 'THE BIG SHOW' requires a seismic shift from my Nicky Slater upbringing, competences, scripts, fears, procrastination and foibles that have held me in my life. Although...



My upbringing and background have given me riches of experience to draw on. I starred in my first ice show aged 5. I have performed in arena ice shows across the world. I have produced, written, been Impresario for my own shows. I've toured. I love the arena circuit of North America (except Las Vegas) where we paid a US $50,000 overage bill for one night! They did us.

So I know some Show Business. I have driven a stage truck around the O2 Arena car park in London. And I love all of it.


To complicate matters - years ago I had a very simple idea. Take songs written and present them in different genres through different characters. This has fuelled and grown into the EPIC battle of good against evil that you will see here.

It is further madness and tremendous fun as characters develop and reveal more of themselves daily!

Is this the ultimate 'in order to' distraction? Or will it bring freedom? The Holy Grail I have sought?


It's bonkers, enthralling and develops... and develops... Is it part of the show? Is this comedy meets reality?


I seek to create the Intellectual Property Rights - the IPR for two reasons: 


(1) So I can use it freely, without having to gain permission and admin all the details that Rights Management - in integrity - requires and..

(2) So we can benefit from using it in different ways over time.

It is gobsmackingly awesome to see a song develop and grow to be it's own entity. Likewise to see storylines and characters develop. To combine the two creates fabulous revelations of a song being delivered in different voice and genre.

It is beautiful to me. As frank Speaker, who fancies Dizzy Talent (who is gorgeous) sings NICKSTIR'S song 'I'm Getting Excited to Dizzy's picture, God is in the room. Poingnancy, no chance Frank. Full disclosure this is - I shed a tear. It's beautiful.


Our IPR path is also influenced by experience.


I was asked to speak on a Cruise Ship. I created a one hour show with slides videos and me presenting it live. I wanted to show footage of Karen Barber and myself getting a standing ovation at a World Championships from BBC footage. So I called the BBC for permission. That will be a thousand pounds for the one event, said the young lady on the phone responding to my request of a one minute thirty second clip. Plus copying charges.

So... That seemed a little excessive. Is a gentle way of expressing my feelings on that. She would not budge.

How about a Class Action from every athlete the BBC has covered, who never signed a disclaimer contract, and whose choreography, likeness and performance were exploited for financial gain by said BBC. Those athletes all, without recompense, having free and unfettered access to footage of them to be used in any way they see fit... For the price it costs to copy that footage.

Ha - my Lawyer persona turned up! And it gets complicated quickly. Music, voices included etc etc. So what did I do. You know I want to tell you but that same lady may now be the Head of Legal Affairs right now at the BEEB and I haven't the time for that distraction right now. However harumphingly righteous I feel about this... Choose your battles.

Bottom line - it's easier and freedom to own the song, own the footage and be able to use it now and i the future in any way we choose. And it's a lot of work.



And how about a DREAMTRYB of supporters who are encouraging me ( NICKSTIR), backing me (NICKSTIR) and pushing NICKSTIR to get up on that stage and blow the doors off fear, creating EPIC.


A DREAMTRYB that have enabled NICKSTIR to work his butt off - with an A TEAM of Management, Techies and Artists to deliver something amazing for you?

How could that be? 'PRODUCER ME' can see it. I know the type of the people I seek. They are professionals, dedicated to delivering a fabulous professional show that touches hearts...

Wow - to write and take 'me' out and put NICKSTIR in - makes such a difference. Now you might begin to see why I seek to give you full disclosure. It takes a bit of getting your head around... For me too!




I've been rubbish at this... My pension plan is - keep working. That's the story - So far...


My goal is to make a plumber's wage to support my family. Yes I know... Ambitious! I know some plumbers :)


And to give them a two week holiday each year.

I know - I know - so many of you laugh at such small goals. But I tell you, if I can provide that, on an ongoing basis from what I create here - that will be a massive breakthrough.


So why should you care?



Well it turns out it's not 'all about me' after all. That is a lie I've taken on board and has held me back from sharing.

I've gotten scared of what people may say. Because what I seek is growing, grandiose, not - one thing at a time - as I seek EPIC. It's crackers and 'to me' it's gorgeous.


This is all about us - you, me, Christiane and our families and what we can be in the world.



I am risking and daring to do something that lights up my heart and that I know is possible.


And I'm not completely sure of how much of this will work yet. My strategy is 'own the IPR (Intellectual Property)' and we will meet folk who can help us create value from it as we go...


This excites me, scares me and challenges me to start work at 6:00 am most days... I've been up since 5:30am as I write on 24th May 2020. (Updated on 27th May)


And the world and the battle for my mind would have it as madness and impossible! So the daily battle rages... 

And I'm - at time of writing - much of the time 'A One Man Army' and that ain't going to deliver on our potential here.





And as we step I am hoping there is something here for you.

I love to encourage people I meet. I am an encourager. It is a gift I have.

But I wanted to be straight with you. I realise I can be an encourager through being a great performer. I did not realise that - doh.



I used to come second a lot. I was second in England in a National Handwriting competition.  I was second in the School Cross Country Championship, I was second in the Bristish Ice Dance Championship multiple times. I can go on.

Part of this was the lie that - if I beat someone I am hurting them. Not always of course would I have won but... Even when I won - Junior World Champion. I belittled the win. Russians weren't there because South Africans came. Which was true.

So 'to play full out to win' has been and is a learning for me.



Now I am also doing something that is impossible to most people - except NICKSTIR. And I hope that can inspire others.


I see a warrior tribe - encouraging each other. I'm seeing us laughing at life and enjoying amazing breakthroughs as together we are MAKING CRAZY WORK.

And the battle for the mind, for freedom of PERSONAL BRAND PSYCHOLOGY that frees us up to be amazing is the quest and constant study.



Did I tell you my script was 'I survive alone?'- time to break that.


So whether arena stage or no I am somehow gaining freedom in this journey. Part of which I have shared with you here. I am giving my all to get freedom, one way or another, and my characters help process the angst and hope...

I am - at heart - an entertainer. To entertain and inspire you is a joy. And I aim to be as good as I can be at it - for you.

I am no different to any 14 year old with a passionate dream. I am no different to you as you feel that dream stir inside. And yet it should all be over - I should retire quietly, not bother anyone. Or so repeats the 'Scaredy Cat' on my shoulder.


And when I see freedom - in a movie or sing it in a NICKSTIR song - it has me cry as my heart is touched. I feel connection, I am blessed.


I'm all in here, and my wife is amazing in letting me, for so many years risk, fanny about, and slowly develop into all you see today. We spent ten years in a tiny two bed flat over my rented studio instead of looking out over the sea in Brighton i our apartment. A mistake - but the people we met were fabulous.


Christiane - is - an angel and she just wants me to find freedom.


Full disclosure this is. I became a Christian in 1985, I was knee capped by the devil and lost my career, took wrong advice, hurt people and have been in the wilderness much of the time since then... 



I've had depression, been agoraphobic and lacked skills for real life survival.

I retired on the six o'clock National News on ITV in Britain. I've been 'good naturedly' booed on a 12 million viewership reality show and ten thousand seater arena shows. And I've had ten thousand in a US Arena go - 'Ohhhh.. We like your accent' as I presented shows there... There's been some moments. I've had fame - without fortune - twice... as Nicky Slater.

But, as an Olympic Champion friend gently pointed out to me. "Nicky, if we are both on the bus, they see me." He's right Olympic Champion trumps British Champion. And it stirs my soul to get better! Life is a competition. Rock n Roll.


And my faith is key for me, I've been a rubbish ambassador for Jesus many years. I'm still nowhere near perfect. But I'm seeing change in my life that is only possible when God steps in.

And when I look up, serve God, rather than me. Wow then that's a different place to be. Some days I make it - some days fail. It's a key deal for me... and us here.



Life is strange. From having the possibility of being able to be comfortable looking out over the sea in Brighton, England I find myself 'teleported' to a new land, no safety net and we're in a church aptly called New Life.

I have an amazing, beautiful wife (and for many years I couldn't say that), a fabulous son, a dog (I've never had a dog before).


I'm an immigrant, I am humbled. I am searching for freedom and know that - I have it. I just need to learn to stand in it.

I'm not who I used to be.

And I don't want 'a ministry' I don't want a closed down 'Christian' target area. This is more than that...

But 'for us' God is at the heart of this venture. Righteousness, honour, courage to stand against societal norms and the - there is no easy word - persecution that will come from that. Expected.

I am a white Christian, heterosexual man who believes in family as man and woman and in saving every child's life. We have had four miscarriages and a still born. Jon Freddy lived with us through one Christmas in his mummy's tummy. Self evidently a foetus is life at it's most vulnerable. His heartbeat is on one of NICKSTIR's songs.

We should focus all resource on helping the mother and helping the child. 'Do not kill' is a commandment of the bible. We need to stop killing...


I am confronted and appalled at societal pressures for alternative norms being 'promoted' as mainstream to our children. The pendulum has swung too far. It's not about not caring, it's not about not loving it's about promotion of minority interests and their gaining ground through laws.

I've been an ice dancer for the first part of my life - gay is not an issue. However, promoting it, and other derivations, over and above the family structure of man and woman as the norm for society is weakening. We become God less.


And I've been scared of standing up - against the bully voice of society that impacts laws and closes down my views. I don't want to upset people because I don't want to be upset. 

But NICKSTIR teaches me. His names NICK and he STIRS the soul. If he doesn't stir you - what's the point.

And I'm in the enquiry for DREAMTRYB as to how we learn to stand with people we don't agree with, and listen to their point of view? How we communicate our position, and how we promote understanding? How we don't build walls and throw bombs over them? How we learn to debate.

So the bully doesn't win by the 'Scaredy Cat' me hiding away. 



Goodness - Great to have you here....

My story - I am hoping - will be another person proving that we can all re-invent ourselves.


I am a daddy. I never thought I would be good enough. I have a wife, who I know will stay. I never thought that possible. I have a father in heaven who loves to hear me play and sing and loves that I am doing my best. I have family, friends and a roof over my head. I have purpose and a challenge to keep me going. i am not bored.



My brother has told me twice. And he tells me to do very little. 'Buy a Harley.' The danger is I sit here, day after day, writing, developing and planning - and then I die.

And I never rode the Harley. That IS a challenge.



If nothing else comes of you being here - here's a hug of encouragement for you today.


You are amazing. Yes, no matter what circumstance you face - you are. And you are loved... 

I read that perfect love casts out all fear. I am learning more of that and trying to stand in it!


Seems to me that when we dare to step - something changes. Is it serendipity? Or is it something more?

Enjoy looking at the work we're creating here. At time of writing I grapple daily with how it will all fit but somehow the breakthroughs come.

Something's coming...

Thank you for being with us on this journey.



Nicky - or is that becoming NICKSTIR?...


Co Founder



there's always a way...